At this year’s Meet Stellenbosch initiative, delegates can expect an inspiring exploration of the theme “Local Roots, Global Reach,” which highlights how authentic, community-based experiences drive international appeal and sustainable growth in the MICE industry. The morning session tackles cutting-edge industry shifts, beginning with John Arvanitakis, CEO of the Event Greening Forum, who will unpack how locally driven sustainability initiatives and a new certification programme elevate South African events on a global scale.